When God called Co-Pastors Jeff and Beth Jones to reach outside their church walls with television and media, they hired BMCFerrell to come on-site for a media audit and consulting sessions concerning how to produce television. This resulted in The Basics With Beth, with Beth Jones, one of the best quality ministry programs in the U.S.

The program is targeted to those who need to hear or re-fresh themselves in bible basics. The program also drives viewers to their over-the-top channels and to The Basics University, an online platform where believers can learn how to study the Bible, hear from God, discover their purpose, and grow in their relationship with the Lord